The Essential Guide to Google SEO: How to stand out in Search

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The Essential Guide to Google SEO helps you:gain crucial context to understand how Google Search works and why you need SEOavoid confusion by presenting Google’s advice within a clear frameworkunderstand the required technologies as you progressfocus on essential topics relevant for all userswork through simple examples to cement your comprehensionassess the relevance of Google’s advanced SEO topics
There is such a large amount of material to be found on how to optimize your online content to appear on search engines like Google, that it can quickly become overwhelming and confusing for many of us.

Much advice offered is of a dubious nature, and any claims promising to get you to the top of Google’s ranking in a few months should be taken with a pinch of salt. Tips on how to game Google’s algorithm to get a better ranking often turn out to be counterproductive and can even result in manual actions by Google against your website.

Unless you are operating in a niche or novel marketplace it takes time to work your way up Google’s rankings. Google is quite upfront about this. If you follow their guidelines, they suggest a realistic timeline of between a few months and a year to see any improvements in your position.

Following Google’s Guidelines, however, can be demanding, as traversing over 1000 pages of online content is a daunting task that presents a steep learning curve for both business users and web developers alike. Much of Google’s documentation is aimed clearly at a technical audience and often assumes that the reader has a background in web programming.

This book presents readable introductions to key SEO topics and fills in any gaps in technical knowledge as you progress. Aimed at both techies and business users alike, Google’s core advice is condensed into an Essential Guide that helps you formulate a clear SEO strategy tailored to your needs.About M D BoudinWith a degree in Computing and Information systems from the London School Of Economics, M D Boudin has many years of experience building business intelligence and data warehouse systems for Fortune 500 corporations. He has worked within many sectors including big retail, finance, media, and telecoms.

ASIN ‏ : ‎ B0C2DFY2MM
Publication date ‏ : ‎ April 12, 2023
Language ‏ : ‎ English
File size ‏ : ‎ 28187 KB
Text-to-Speech ‏ : ‎ Enabled
Screen Reader ‏ : ‎ Supported
Enhanced typesetting ‏ : ‎ Enabled
X-Ray ‏ : ‎ Not Enabled
Word Wise ‏ : ‎ Not Enabled
Sticky notes ‏ : ‎ On Kindle Scribe
Print length ‏ : ‎ 637 pages

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